Media strategy – media planning – media buying


For this prestigious American videogames production company, in 2019 we took care of the communication of the videogame Skyrim with a special operation linked to the eighth and last season of the TV series “Game of Thrones”, creating a real event.

In 2020, instead, we planned and curated the launch of the last title of a flagship series: Doom Eternal. The media chosen for Bethesda communication is mainly TV, in particular Sky channels.

spot aired on sky channels